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It’s BRAVIA at its biggest. Designed to perform flawlessly in demanding professional environments. the super-size 98” BRAVIA FW-98BZ30L boasts cutting-edge technology and installation-friendly features. Full Array LED with local dimming for incredible contrast and a huge viewing angle. plus doubled memory to store more apps and content. it’s the 4K HDR professional display that’s bigger in every way. Full Array LED - Scintillating Contrast meets efficient power consumption. The 98" addition to the BZ30L series has expanded technologies for enhanced performance. A Full Array LED display with local dimming brings captivating contrast whilst intelligently controlling the backlight for efficient power consumption. With XR Contrast Booster technology. bright areas are brighter and dark areas darker. adding depth to scenes without lost highlights or shadow details all the while using power only where needed. The world’s first picture processor with cognitive intelligence understands how humans really see the world. 98″ BRAVIA with Cognitive Processor XR™ opens up an unprecedented viewing experience that immerses you even more deeply in the scene. XR Triluminos Pro colour technology expresses an even wider palette of exquisitively lifelike hues and tones. thanks to Sony’s unique Cognitive Processor XR processor. 98” BZ30L sports a 4K 120Hz panel. teamed with XR Motion Clarity and Motionflow XR to express fast paced on-screen movement with unprecedented smoothness. Professionally designed for better business. Other so-called professional displays are little more than televisions with a few additional features thrown in as an afterthought. 98” BZ30L is engineered from the ground up for quicker. more flexible installation in retail and corporate environments. 98” BRAVIA BZ30L weighs around 20kg less than the previous 100” 100BZ40J model. lightening the load on installation teams. Ergonomically positioned lower horizontal handles are easy to grab. making lifting easier and more comfortable. Install BRAVIA in portrait or landscape orientation to suit any corporate or retail space. with a tilt range over -15 to +20 degrees for even greater flexibility. The Sony logo is discreetly positioned on the edge of the display’s beautifully slim 20mm bezel. So there’s nothing to distract your audience from immersive. All signal connections – including audio. control and USB ports – are mounted on the side of the display to simplify installation. Round the clock reliability. Special settings for professional use. BRAVIA makes doing business even easier. allowing you to fine-tune settings to suit the demands of corporate or retail environments. Disable input or remote control functions. remove labels and block buttons to avoid tampering when the screen’s being used in public spaces. Customise and store display settings. then copy them easily from display to display via USB flash memory. Forget fiddling with display settings. One Step Setting offers presets tuned to your environment including meeting room. natural signage and graphics. control settings and more. Configuring multiple screens for large display applications is easier than ever. The Multi Display Setting (MDS) app helps you create stunning video walls with multiple BRAVIA displays ‘tiled’ together. Easy integration & network of supported AV solutions. The BZ30L is made for today’s connected world. There’s seamless support for today’s leading automation and control platforms. while open APIs simplify integration with other vendor solutions. We work closely with other leading companies to add even more value to our innovative AV products. with innovative solutions for networking. device management and automation. Large 32GB internal storage. The internal memory on some other displays is eaten up by the operating system. leaving little space for your own apps and content. The 98" BZ30L doubles internal storage from 16GB to a generous 32GB – giving loads more room on board to hold apps. videos and digital signage. Informing and guiding visitors with digital signage in retail stores and corporate spaces has never been easier. On-board BRAVIA Signage Free (BSF) software automatically plays out HTML content. video and photos copied onto a USB stick memory when it’s slipped into BRAVIA. In-built support for HTML5 lets you use BRAVIA to display interactive signage content without needing a dedicated set-top box. On-screen content can be freely laid out using 4K video. still images or even with the HDMI input. Get Google Meet from Google Play Store. and pair BRAVIA with a compatible webcam for easy video. Wireless screen mirroring. Easily mirror content wirelessly from handheld device onto BRAVIA with in-built support for Apple AirPlay2 and Google Chromecast. sustainability in every scene. With growing demand for ever larger display screens. there is also the risk of greater resource and energy use. Sony’s sustainability commitments are realising efficiency gains from product development right through to watching TV and viewing screens. Increased use of recycled materials. improved energy rankings and new eco-related settings and features contribute to the continued development of sustainability with BRAVIA. All your energy-saving settings in one place. With the flexible and configurable Eco Dashboard. energy saving settings can now be centrally managed. You can easily customise energy saving settings for your. and visualise the contribution. you are making to reduce environmental impact. Optimal viewing and energy use with Light sensing. Automatically adjust the brightness of the display depending on the ambient light of your environment. optimising the viewing experience and energy usage. Increased use of recycled materials in BRAVIA. SORPLAS(TM) is Sony's proprietary recycled plastic material that achieves a high recycled material usage and can be found in all new BRAVIA products. helping to reduce the use of virgin plastics. There's the added reassurance of our 3 Years PrimeSupport Professional service package as standard. with access to an elite EU-wide helpdesk for technical support & advanced product exchange handled by local partner. on premise where possible. You can enjoy further peace of mind with our optional 2 years extension for just €1. effectively extending your PrimeSupport up to 5 years (or 30. High Dynamic Range 10 (HDR10).